Design Themes
Using Contextual Inquiry we gathered insights into how a collector views and interacts with his collection. Using methods such as the Think-Aloud and Keystroke Level Modeling, we examined several existing products. Themes such as the desire for personal expression or the ability to display passion for a subject were not found in the current offerings. Positive aspects of real world collecting such as personalized customization of a system were also lacking. Overall, our research revealed that there is still plenty of room for improvement in the area of online digital collecting.

